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MasterTouch Marketing

Becoming an effective communicator of cremation services is vital in capturing this growing market and developing long-term success. The MasterTouch program offers a range of informative tools to create awareness for the cremation consumer.  Distributing Partners in the MasterTouch Program are provided a full array of presentation materials to educate and inform potential Funeral Home Partners.  Those marketing tools include:

Distributor Kit

  • Comprehensive brochure with inserts
  • Video/CD presentation
  • Press release
  • Table top presentation
  • Powerpoint presentation
  • Web site access
Click here to view the Distributor Kit.

MasterTouch Funeral Homes are provided a comprehensive set of customized marketing tools to educate, inform and comfort their customer families.

Standard Marketing Kit

  • Consumer literature
  • Consumer CD/Videos
  • Quick facts cards
  • Door/Window decals
  • Counter cards
  • Business Cards
  • Web Site and Service Portal
  • Display
Click Here to view the Standard Marketing Kit.

Premier Marketing Kit

  • Billboards
  • TV Commericals
  • Radio Commercials
  • Newspaper ads
Click Here to view the Premier Marketing Kit.

 

Display Materials

Product show cases helpfully communicate the three distinct stages of the cremation service, and attractively display actual product samples into selected packages of Good-Better-Best customer presentations.
Enlarge 10' Display
Enlarge 4' Display 

 

MasterTouch Web Site

An in-depth marketing and information web site for MasterTouch will communicate key information regarding the cremation option, as well as provide referral to consumers interested in cremation. Included on the site will be:
  • Marketing elements promoting the cremation option
  • Frequently asked questions regarding cremation
  • Cremation Learning Center
  • Referral point to their local participating MasterTouch funeral home
  • Cremation services professional section addressing key questions and information about cremation

 

        

     
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